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EVA Air: new SE Asia services to feed North America network

Analysis

Regional Asia growth does not receive the attention that intercontinental long haul growth does, but regional expansion provides the foundation connections for an expanded range of long haul flights.

In Jul-2018 Eva Air inaugurated service to Chiang Mai, its 12th Southeast Asia destination. EVA Air disclosed that it is planning for its 13th and 14th destinations - Penang and Yangon. EVA Air may also fly to India.

Taiwan's "Go South" policy encourages the economy - transportation and tourism included - to do more business in Southeast Asia in order to differentiate away from Northeast Asia and reduce reliance on mainland China. The new destinations will also help fuel EVA's North America network, which accounts for approximately half of the airline's system-wide flying. Half of EVA's North American passengers connect beyond Taipei, mostly to Southeast Asia.

New destinations, especially those that few other competitors serve, add uniqueness. Rapid trans Pacific growth in recent years has necessitated a greater number of unique city pair combinations. Cathay Pacific's regional arm Cathay Dragon is adding service to two Southeast Asian destinations not yet served by another Northeast Asian airline.

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