25-Jun-2009 12:00 PM
Virgin Blue-Air New Zealand union? Singapore Airlines, Cathay Pacific and Qantas shares rise
Analysis
Virgin Zeal? Air New Virgin? Macquarie Group analysts have said Air New Zealand and Virgin Blue should consider an alliance, to reduce costs, improve profitability, increase efficiency and improve the airlines' respective competitiveness against Qantas. The logic of such a union is undeniable, but Sir Richard Branson's ego and New Zealand politics are insurmountable.
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