30-Jan-2020 3:40 PM
On Point Loyalty: US 'Big Three' have the world's most valuable airline loyalty programmes
On Point Loyalty published (29-Jan-2020) the 2020 edition of its Top 100 Most Valuable Airline Loyalty Programs report. According to the report, the top 10 most valuable airline loyalty programmes are:
- SkyMiles (Delta Air Lines): USD25,931 million;
- AAdvantage (American Airlines): USD23,440 million;
- MileagePlus (United Airlines): USD20,172 million;
- Rapid Rewards (Southwest Airlines): USD 8013 million;
- Miles & More (Lufthansa Group): USD7418 million;
- Flying Blue (Air France-KLM, Kenya Airways, Tarom): USD6675 million;
- Aeroplan (Air Canada): USD6331 million;
- Avios (IAG): USD5138 million;
- KrisFlyer (Singapore Airlines Group): USD5032 million;
- Asia Miles (Cathay Pacific): USD4701 million. [more - original PR]