AirAsia announced (13-Jun-2012) it established a regional base in Jakarta called 'AirAsia Asean' as part of its focus on expanding operations across the Asean, Northeast and South Asian regions. The airline also plans to restructure its management in order to focus on future growth plans. The airline plans to use AirAsia Asean as the “nerve centre” of its regional expansion and will allow it to engage with the Asean Secretariat located in Jakarta. The airline also stated, “Locating our regional base in Jakarta is also likely to have the beneficial effect of helping raise the profile and branding of AirAsia Indonesia, which is heading for a listing on the Jakarta Stock Exchange by the end of the year”. AirAsia Group CEO Tony Fernandes confirmed AirAsia Malaysia’s headquarters will remain in Kuala Lumpur, however, Mr Fernandes will relocate to Jakarta. AirAsia will name Mr Fernandes’ replacement for its Malaysia operations on 18-Jun-2012. [more - original PR]
AirAsia establishes regional base in Jakarta as part of wider strategy
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