Alaska Airlines outlines a decade of restructuring

While other legacies were touting their achievements in their long and frustrating march toward a profitability they have yet to achieve, Alaska's message to the Bank of American Merrill Lynch Global Transportation conference was that it was already there. Indeed, one of the few profitable airlines in the US, Alaska Air Group has been through a decade of restructuring, that did not include bankruptcy and which transformed from a north-south carrier in the hotly competitive and low-yield west coast market to a much more diversified carrier that includes both transcontinental and Hawaiian routes.