WestJet launches WestJet Encore

WestJet announced (24-Jun-2013) the launch of WestJet Encore on 24-Jun-2103, with the start-up to initially service Nanaimo, Fort St. John, Vancouver, Victoria and Saskatoon using Bombardier Q400 equipment. WestJet Encore president Ferio Pugliese said: "Our inaugural flights across western Canada today represent the future of enhanced connectivity for Canadians. WestJet Encore is here to liberate smaller communities from the high cost of regional air travel while continuing to provide every guest with our award winning culture of care. Much as we did back in 1996 with national carrier WestJet, WestJet Encore hopes to make regional air travel easier, more accessible and less expensive. Strategically, providing access to more Canadians as well as using WestJet Encore to fly new non-stops and enhance our frequency between markets will not only enable incremental growth from new markets but also enhance our overall value for the business market." [more - original PR]