Trip.com Group: Domestic and regional travel to recover first in the Asia Pacific

Trip.com Group reported (23-Jun-2020) its Travel Trends Report produced in partnership with Google strongly indicates that domestic and regional travel will be the first sector in the Asia Pacific to experience a rebound, with short haul products accounting for over 70% of searches made for customers in the region. Among those considering travel plans, around 30% would like to take a trip within the next three months. According to the report's findings, in light of the uncertainties experienced over the past few months, customers identified flexibility as their most important consideration, with 57% of customers nominating penalty-free cancellation policies as the most attractive feature when booking travel. In addition to flexibility, 27% of customers identified advance booking promotions as their key motivator for booking travel, while 25% preferred insurance coverage. [more - original PR]