Qantas CEO Alan Joyce has vowed to stop the decline and address the “underperforming” part of the business (The Australian, 02-Mar-2011). It emerged Qantas mainline’s share of Australia’s international market fell to a new low of 17.7% in Dec-2010. Qantas Group market share, which includes Jetstar, came in at 25.6%, which is significantly down on the airline’s 35% share in 2003.
Qantas' international market share falls to new low
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