IndiGo head of planning and revenue reports high demand for premium products and loyalty scheme
IndiGo head of planning and revenue management Abhijit DasGupta, speaking at Routes Asia 2025, reported (26-Mar-2025) a lot of appetite from corporate customers and other market segments for more premium products. Mr DasGupta said the airline plans to introduce the IndiGo Stretch premium product to its largest and "thickest" markets across an initial fleet of about 45 aircraft. He stated that all of IndiGo's "super high frequency markets" will move onto the Stretch product. Mr DasGupta also reported a "very encouraging response" to IndiGo's loyalty programme, adding: "That momentum keeps going, so there's clearly interest in the Indian market for a loyalty programme".
Background ✨
IndiGo planned to launch IndiGoStretch, its business class product, on the Delhi-Mumbai route on 14-Nov-2024, and gradually expand to 12 busy metro routes by the end of 2025, with a fleet of 45 A321neos configured with business class seats1 2. IndiGo's strategic shift towards premium products aimed to cater to evolving customer segments and was seen as an evolutionary step in its service offerings3. The airline's new narrowbody aircraft facilitated market expansion into previously unserved nonstop destinations4.