Norwegian Air's long haul launch from Barcelona. Ambitious 70 aircraft plans for Argentina
Norwegian has launched its first long haul services from Spain with three US cities – Los Angeles, New York and Oakland (commenced Jun-2017) – and plans one more – Miami, set for Aug-2017. Its next long haul route from Barcelona is likely to be Buenos Aires, but this reflects only a small part of Norwegian's ambitions in Argentina.
In early 2017 Norwegian established Norwegian Air Argentina and the group board approved its plans in May-2017. It hopes to build a considerable operation, with both international and domestic flights. Norwegian is hiring administrative staff in Argentina and will start to recruit crew in late summer. Pending regulatory approval, the first new routes will be announced and available for sale by year end 2017.
Ole Christian Melhus, CEO of Norwegian Air Argentina and previously assistant flight operations director for the parent company Norwegian Air Shuttle, has described Argentina as "an interesting market with great potential that fits Norwegian’s global strategy very well, combining affordable domestic and international flights”.
The new operation will be another significant progression of Norwegian's unprecedented global strategy.
To access CAPA Premium Analysis you need a CAPA Membership
Your window into the latest insights
CAPA employs an industry-leading Analyst team based in Europe, North America, Asia and Australia who offer unique perspectives and independent and accurate commentary of critical industry developments globally. CAPA Members rely on our Analysis to unlock valuable insights and actionable intelligence to keep ahead of the game.
Big picture strategic view
Our Analysts don’t just report the news - they take a big picture strategic view of aviation dynamics, issues and trends and analyse the implications of these developments for you.
The CAPA Analyst team is based globally to ensure our CAPA Members have access to independent, unique perspectives covering an entire spectrum of daily, worldwide commercial aviation developments.
Customise your Alerts
CAPA Members can use CAPA Alerts to receive daily, weekly or monthly and customised updates on our Analysis.
I'm very impressed by the factual and detailed analysis CAPA is always doing.- CEO, Airline Member
Phone: +61 2 9241 3200 | Email: firstname.lastname@example.org