12-Nov-2013 2:00 PM

Powerhouse airline CEO line-up to assemble in Amsterdam for CAPA World Aviation Summit

In two weeks, the leaders of some of the largest and most influential airlines will assemble in Amsterdam for the World Aviation Summit on 26/27 November to debate the key trends and strategic outlook for the commercial aviation industry in 2014.

The summit, carrying this year's theme, "Asia and the Middle East, Changing the World: new markets, new partnerships, foreign ownership" will be hosted by Amsterdam Airport Schiphol at the Grand Hotel Huis ter Duin at Noordwijk near Amsterdam.

The event opens with an in-depth review of how China, Asia and the Middle East are reshaping global aviation, with Keynote Addresses from KLM COO, Pieter Elbers; Spring Airlines CEO, Zhang Xiuzhi; Arab Air Carriers Organization Secretary General, Abdul Wahab Teffaha and IAG CEO, Willie Walsh. A blockbuster opening panel follows involving Emirates President, Tim Clark, Ethiopian Airlines CEO, Tewolde GebreMariam, Air Astana President, Peter Foster and IAG's Willie Walsh. The opening session concludes with a Keynote Address from Aeroflot Director General and CEO, Vitaly Saveliev.

The heads of AirAsia, Ryanair, Aer Lingus, Air Astana, Air Baltic, CityJet, Ethiopian Airlines, FastJet, SATA Airlines Group, Spring Airlines, Transavia, VietJet and Vueling all feature in six sessions spread over the two-day event. Topics to be covered include airline retailing, distribution, LCCs and hybridisation, the future of global airline/equity alliances and much more.

In all, some 40 airlines will be represented at this landmark CAPA event which also features a gala dinner for the CAPA Awards for Excellence for 2013 on 26 November. Some 200+ participants are expected.

Please visit the World Aviation Summit website for more information.

The event is also supported by Travelport, Sabre, Bombardier, Flight Sciences International, Dallas/Fort Worth International Airport and OAG.

CAPA is hosting a World Corporate Travel Innovation Summit at the same venue on 25 November, focusing on the outlook for corporate air travel procurement and trends in 2014.

The latest agenda for the World Aviation Summit is provided below.

Day ONE, Tuesday 26 November 2013

Session 1: China, Asia and the Middle East reshaping global aviation
	*Playlist: Start me up – The Rolling Stones*
08:50	Welcome from our hosts: Amsterdam Airport Schiphol	Amsterdam Airport Schiphol, Jos Nijhuis, President and CEO
09:00	Chairman’s introduction – Asia and the Middle East, Changing the World: new markets, new partnerships, foreign ownership	CAPA – Centre for Aviation, Peter Harbison, Executive Chairman
	*Playlist: China Girl, David Bowie*
	Keynote Addresses
09:10	Partnerships for growth in Asia	KLM, Pieter Elbers, COO
09.35	China: aviation policy changes and LCCs	Spring Airlines, Xiuzhi Zhang, CEO
10:00	The Middle East market: long haul	Arab Air Carriers Organization, Abdul Wahab Teffaha, Secretary General
10:25	A European perspective on world change	IAG, Willie Walsh, CEO
10:50	COFFEE
11:20	CEO panel: China and the Middle East: changing the world Will the China market deliver its promise - and when? Asia’s airlines head to Europe Gulf carriers shifting the balance of power How do European airlines respond? *Playlist: A New Sensation, INXS*	Moderator: CAPA – Centre for Aviation, Peter Harbison, Executive Chairman Air Astana, Peter Foster, President Emirates, Tim Clark, President Ethiopian Airlines, Tewolde GebreMariam, CEO IAG, Willie Walsh, CEO Spring Airlines, Stephen Wang, Deputy President
12:30	LUNCH
13:30	The Russian view of the evolving world	Aeroflot, Vitaly Saveliev, CEO
Session 2: Where are Alliances headed? – Global, multilateral and bilateral
13:55	Is there room for a fourth global alliance? Is the network of ATI immunised alliances undermining GBA values? Bilateral partnerships, virtual airlines and 3^rd country codeshares Where do the niche airlines fit today? Have the GBAs delivered promised cost efficiencies? *Playlist: Let’s Stick Together, Bryan Ferry*	Moderator: easyJet, Rigas Doganis, non-Executive Director Aeroflot, Giorgio Callegari, Deputy Director for Strategy and Alliances ALTA, Alex de Gunten, Advisor to the Executive Committee Emirates, Tim Clark, President Gol, Ciro Camargo, Head of Alliances KLM, Pieter Elbers, COO SkyTeam, Michael Wisbrun, CEO Star Alliance Services, Mark Schwab, CEO
Session 3: Swapping LCC experiences: Asia, Middle East/Africa, Europe (and the Americas)
15:10	Developing new markets (or not?) Interlining and connectivity Will long haul low-cost translate to Europe and North Atlantic? FSC subsidiaries: do they work outside Asia? *Playlist: Roam, the B52s*	Moderator: McGill University Institute of Air and Space Law, Peter Van Fenema, Adjunct professor Aeroflot, Giorgio Callegari, Deputy Director for Strategy and Alliances Fastjet, Ed Winter, CEO Irelandia, Tony Davis, Partner Spring Airlines, Xiuzhi Zhang, CEO Travelport, Derek Sharp, Group Vice President & Managing Director Vueling, Alex Cruz, CEO
16:10	COFFEE
Session 4: European airline restructuring; survival strategies
16:40	Strategies for competing in a new order. Cutting costs is just the beginning The role of lower cost subsidiaries and partners Complementary partnerships or subsidiaries in short-haul markets Catering for all segments on long-haul while leveraging brand identity Adjusting strategies for non-hub long-haul operations as the 787 and A350 arrive – and the NEOs and MAXs – and the new generation narrowbodies *Playlist: Revolution, The Beatles*	Moderator: easyJet, Rigas Doganis, non-Executive Director Aer Lingus, Christoph Mueller, CEO Bombardier, Steven Aliment, Vice President Sales Europe Lufthansa, Tamur Goudarzi-Pour, Director of Network Planning Hub Munich Transavia, Mattijs ten Brink, Managing Director – Chairman Virgin Atlantic, Edmond Rose, Director of Airline Planning Vueling, Alex Cruz, CEO
17:40	Close of Day 1
19:30: Gala Dinner Presentation: The CAPA Aviation Awards for Excellence 2013

Day TWO, Wednesday 27 November 2013

Session 5: Exploiting (and holding onto) market niches /mergers and consolidation
09:00	Is there such a thing as a defensible market niche? A long-term role as an independent? Selecting the route network Finding the right partners Working with host airports *Playlist: Somewhere (There’s a Place for Us*)		Moderator: Aviation Strategy & Concepts, Ulrich Schulte-Strathaus, Managing Director Aer Lingus, Christoph Mueller, CEO Air Baltic, Martin Gauss, CEO CityJet, Christine Ourmieres, CEO SATA Airlines Group, Antonio Menezes, CEO
Session 6: Everything you wanted to know that’s wrong with the airline business
10:00	(Most) airlines don’t have sustainable business models. Regulators, nationally and bilaterally, are out of step with what’s good for the industry and the economy; airlines couldn’t sell ice creams in a heat wave. This is a business that performs a massively important socio-economic global role. Why doesn’t anyone understand? (1) Why don’t airlines get merchandising, loyalty and ‘big data’? And why are the distribution models unable to meet market needs? Airline Merchandising and Ancillaries – who are the best performers, and why? GDS evolution – are they really putting the right tool into airlines’ hands? NDC – what 2014 will herald for ‘new’ distribution *Playlist: Ticket to Ride – The Beatles*		Moderator: Association of Asia Pacific Airlines, Andrew Herdman,Director General Farelogix, Jim Davidson, CEO IATA, Eric Leopold, Director, Passenger Ryanair, Michael Cawley, Deputy CEO & COO Skyscanner, Filip Filipov, Head of B2B Vueling, Fernando Estrada, Chief Strategy and Networks Officer
11:00	COFFEE
11:30		Keynote Address: The Asian market, long and short haul LCC	AirAsia, Tony Fernandes, Group CEO
12:00		(2) Why don’t airlines get retail? How far behind the retail curve are airlines? Lessons from the market leaders Several leading retail groups, online and otherwise giving some non-aviation pointers Working at connectivity Selling to customers Developing partnerships Using IT effectively *Playlist: Material Girl, Madonna*	Moderator: TBC ACI-Europe, Olivier Jankovec, Director General AirAsia, Tony Fernandes, CEO - TBA Sabre - TBA Travelport, Ian Heywood, Head of Supplier Strategy
13:15		LUNCH
Session 7: What makes the ideal airline CEO?
14:15		*Playlist: Good Day Sunshine, The Beatles* Results of CEO survey Is aviation different from any other business when it comes to leadership? What are the criteria – profitability?; productivity?; happy families? Do contract terms/incentives distort long-term thinking? Who are the role models?	Moderator: CNN, Richard Quest, Anchor – TBC AirAsia, Tony Fernandes, CEO - TBA Boston Consulting Group, Nicolas Boutin, Partner and Managing Director Heidrick & Struggles, Con Korfiatis, Aviation Partner IAG, Willie Walsh, CEO
15:15		High-level Summit wrap
15:30		Conference Close *Playlist: Don’t Dream it’s Over – Crowded House*

Please visit the World Aviation Summit website for more information.

Powerhouse airline CEO line-up to assemble in Amsterdam for CAPA World Aviation Summit

Day ONE, Tuesday 26 November 2013

Day TWO, Wednesday 27 November 2013

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