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Orlando Sanford: hoping to improve attractiveness to airlines

Analysis

Across the US small secondary and tertiary level airports are debating how best to attract airlines back and to gain new users.

One of them is Sanford Airport. Publicly owned but privately managed under concession, after Orlando International the airport acts as the alternative gateway to the Orlando region - probably the premier tourism region in the world.

Sanford has had its fair share of foreign airline users in the past, including trans Atlantic services, but presently it is limited to LCCs - and specifically one ULCC.

While LCCs are helping what recovery there is to a greater degree than full service carriers, the Sanford management needs to attract those foreign carriers again.

The infrastructure is in place to handle them, and the plan of attack seems to be to offer the lowest charges in the area to use that infrastructure.

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