China’s international demand slow to gain momentum – part one: Asian carriers target other markets

Premium Analysis

A slower-than-expected rebound in travel from mainland China is inhibiting the full recovery of many airlines in the Asia-Pacific region, although it is also prompting them to focus more heavily on booming markets, such as India.

China was the leading source of tourists for several Asia-Pacific countries before 2019, making it a key part of airline international networks. So its cautious approach to reopening borders after the COVID-19 pandemic was a major reason why the Asia-Pacific airline industry lagged the recovery seen in other regions.

Most of China’s pandemic-era restrictions were lifted in Apr-2023, raising optimism for a rapid return of traffic flows. But after an initial surge, the growth in demand for international travel from China has lost some of its momentum, according to airline executives.

This meant Chinese demand recovery was a major theme at two recent airline gatherings – the CAPA - Centre for Aviation Asia Aviation Summit in Kuala Lumpur 2-3-Nov-2023, and the Association of Asia Pacific Airlines annual meeting in Singapore 9-10-Nov-2023.

Become a CAPA Member to access Analysis Reports

This CAPA Premium Analysis Report is 838 words.
Become a CAPA Member

Our Analysis Reports are only available to CAPA Members. CAPA Membership provides exclusive access to in-depth insights on the latest developments in the aviation and travel industry, developed by our team of dedicated analysts located in Europe, North America, Asia and Australia.

Each report offers a fresh perspective on the latest industry trends and is available online or via the CAPA mobile app, with customisable alerts to help you stay informed and identify new business opportunities.

CAPA Membership also provides access to our full suite of tools, including a tailored selection of more than 1,000 News Briefs every week and comprehensive data and analysis on thousands of companies around the world.