Etihad Airways sees profitability in 2011
Etihad Airways CEO, James Hogan, announced the carrier could have reached breakeven in 2010, providing it had the “same yield” as in 2008. However, the carrier has delayed its profitability target to 2011. Mr Hogan added the India market shows strong signs of improvement.
Etihad Airways: “This year we expect both traffic and yields to improve, moving yields back to their 2008 levels through responsible pricing. Despite depressed yields globally, we have been fortunate enough to see good yields last year – the highest in the world. If we have the same yield as in 2008 we'd have achieved breakeven by this year. However, the global aviation industry has faced one of its toughest challenges including the H1N1 flu and the global financial crisis. We see positive signs with an increase in forward bookings. The Indian market shows stronger signs of improvement,” James Hogan, CEO. Source: Gulf News, 16-Jan-2010.