British Airways seeing yield improvement

British Airways European Commercial Area Manager, Gavin Halliday, stated the carrier has see a slight improvement in demand for premium travel and some yield improvement, but the extent of the recovery is yet to be revealed (Reuters, 12-Mar-2010).

British Airways: "The question is not when there is recovery as much as at what level," Gavin Halliday, European Commercial Area Manager. Source: Reuters, 12-Mar-2010.