Ryanair And SiteMinder Partnership Takes Off For European Hotels

Ryanair, Europe's No.1 airline, and SiteMinder, the global hotel industry's leading guest acquisition platform, today announce a partnership to provide European hotels direct access to sell their properties on Ryanair Rooms.

Ryanair Rooms is the only hotel booking website that gives hotel guests 10% of the hotel booking price back in flight credit, to use against Ryanair flights. The website is now available as a distribution channel to SiteMinder's 30,000 hotel customers across Europe and around the world, which can now offer their guests a new incentive to 'Go Direct'.

Matt Sherlock, Ryanair's Head of Hotel Supply, said:

"Ryanair Rooms has experienced rapid growth since its launch and we are delighted with the volume of bookings on the system. We are taking our hotel booking platform to the next level, and SiteMinder's deep footprint across Europe offers us an incredible opportunity to further expand our inventory throughout the region."

Dai Williams, Global SVP Partnerships at SiteMinder said:

"We are thrilled to partner with Ryanair, a long-time disruptor in travel. The limitless array of booking options that are now available to consumers has borne a rising trend of travellers who are looking to their preferred travel suppliers, such as Ryanair, not only for flights, but accommodation, to complete their itineraries and escape browsing fatigue. Through this partnership, Europe's hotels can now be more visible to this growing subset of travellers and convert them into guests."

Ryanair Rooms gives hotels access to 140 million customers on Europe's No.1 travel platform, Ryanair.com, attracting 1 billion visits per annum and offering over 10 million rooms at more than 400,000 properties, from 2 to 5 stars.