CAPA Low Cost Long Haul Global Summit

Hamburg, Germany

10-11 Oct 2019

Friday 11 October 2019

8:00	Registration, Networking & Coffee
9:00	Chairman’s Welcome
9:05	Keynote: Air France/KLM’s view on Long Haul Low Cost Air France-KLM, EVP Strategy, Angus Clarke [Download Presentation]
9:25	The Rise and Rise of Low Cost Long Haul – Narrowbody Long haul low cost operations are now well entrenched and progressively developing hybrid models, while retaining the low cost initiative. Until the arrival of the new, larger narrowbody equipment, these were strictly widebody operations, notably with A330s and 787s. But over the past two years several LCCs have begun deploying narrowbody aircraft on long haul routes, driven by the introduction of new generation aircraft and engine technology. What new aircraft production platforms are stirring interest and what opportunities to they open up to LCCs? Disrupting mature markets or growing new city pairs? Which markets are prime targets for low cost long haul expansion? How are legacy airlines utilising the new aircraft equipment to defend markets? What role will widebodies play as long range narrowbodies take on greater significance in long haul markets? What particular features of the new generation equipment will help enable sustainable growth of the low cost long haul growth? Moderator: Cranfield University, Professor, Dr. Peter Morrell Panel: Airbus, Principal, Market Intelligence & Consulting, Yves Renard Air France-KLM, EVP Strategy, Angus Clarke Boeing Commercial Airplanes, Director, Market Analysis, Wendy Sowers GECAS, EVP & Regional Manager, Commercial, Europe and Canada, Declan Hartnett Norwegian, EVP Strategic Development, Tore Østby
10:15	Who Will Win the Greatest Wallet Share over the Next Five Years? LCCs are constantly looking at finessing their retailing and merchandising strategies – whether it’s during the booking phase, pre flight or onboard, with relevant, timely offers that are easily accessible (preferably via mobile) and easy to pay for. This is especially important in today’s digitalised environment, where onboard connectivity is virtually a must have and almost as critical for the traveller as getting to the destination. The question remains, who will win the greatest wallet share over the next five years? Moderator: European Aviation Club, Chairman, Rigas Doganis [Download Presentation] Panel: Amadeus, SVP, Airlines, Christian Baillet Budapest Airport, CCO, Kam Jandu VINCI Airports, Chief Commercial & Operational Officer, Pierre-Hugues Schmit

11:00

Coffee Break & Networking

11:30

What Do Airports and LCCs Need From Each Other?
Whilst geographic position plays a large part in an airline’s decision whether or not to fly to a particular destination, the airport also holds an influential role in the decision making process. LCCs and low cost long haul LCCs in particular have unique requirements compared with their FSC counterparts; so it follows that those airports that are able to offer the right facilities and services for their airline customers stand to gain. But additionally, there is huge untapped potential for airports to share data and co-operate commercially with airlines for mutual benefit; this could prove a key factor in attracting and retaining carriers assessing the viability of a new route.

How do needs vary between full service and low cost airlines?
How can airports help airlines develop a business case for establishing or expanding a new route?
The importance of self connect for low cost long haul traffic. What do airports need to do to enable the smooth transfer of self connecting passengers?
What constitutes the ideal base for a low cost long haul airline?
How do airports and airlines view the passenger journey? What kinds of data sharing initiatives exist between airports and airlines, and how much cooperation is there in retail and merchandising?

Moderator: ASM, SVP Consulting and Product Development, Nigel Mayes
Panel:

Avinor, VP Traffic Development, Jasper Spruit
Hamburg Airport, General Manager Aviation Marketing, Joergen Kearsley
Kiwi.com, Airline Partnerships Manager, Slavomir Mucha
Nordstar Airlines, Deputy CEO, Sergei Koltovich
Stansted Airport, CEO, Ken O’Toole

12:15

The Impact of Low Cost Long Haul on Evolving Leisure Markets
Low Cost Long Haul narrowbody is an emerging segment of the market with huge growth opportunities in virtually every region. Although most LCLH narrowbody operations have so far focused on the trans Atlantic market, there is now some movement in Asia Pacific and the Middle East. Air Arabia is the first LCC from the Middle East to operate the A321neoLR. The economical nature of this segment will undoubtedly allow for new and emerging markets around the world, previous left only to connections via major hubs, to be opened up.

What new markets are being opened by the Low Cost Long Haul segment?
How can key destinations and airports attract new Low Cost Long Haul airlines?
What trends in the leisure market are signs for new route opportunities?
What do airlines look for in new market opportunities?

Moderator: CAPA - Centre for Aviation, European Content Editor, Blue Swan Daily, Rich Maslen
Panel:

Budapest Airport, CCO, Kam Jandu
Hamburg Tourist Board, Managing Director, Michael Otremba
TUI Aviation, Director Corporate Communications, Aage Dünhaupt

17:05	Closing Remarks
19:00	Lunch Networking & Event Close