Understanding tourism recovery and its impact on the region

After Latin America and the Caribbean tourism contracted nearly 75% in 2020, the sector was a bright spot for much of the region in 2021 and 2022. With borders closed in large parts of the rest of the world, countries in the region welcomed international arrivals with clear communication and rules around travel. However, while some markets have now fully recovered, others are still below their pre-pandemic levels and traveller preferences continue to shift as the pandemic wanes.

• What proactive measures can Latin America and the Caribbean states take to promote tourism arrivals? 

• How do states that have underperformed in the tourism recovery accelerate the return of international travellers?

• How do regional tourism partners respond to post-pandemic travel trends, such as heightened awareness around sustainability, growth in natural and cultural tourism, and reduced attractiveness of large urban centres?

• What are the trends for outbound tourism? What sort of destinations are attractive for travellers from major markets like travellers from Brazil, Argentina, Chile and Mexico?