ReluGroup - a real-time intelligence gateway that improves existing revenue tech stacks

Transcript

Leila Benab:Is demand still predictable? This is not an AI question. It's a major topic for many airline leaders, keeps them up at night. Indeed, demand used to be predictable pre-COVID. We relatively had very stable booking pattern behavior with a bit of peaks seasonality events and some random noises here and there, but overall demand was behaving well. Since COVID though, things have changed quite dramatically. Digital speed, geopolitical issues, as you may have seen these days, climate change, the growth of AI bots, and social events forced by social media changing the demand dramatically and fundamentally. The demand pattern nowadays is very volatile, short-sighted, and less predictable. Indeed, what we can see, there's a huge and a lot going on in the market, lots of signals, noises, events, and contents. And there's a huge gap between what is happening in the market and what we can see as booking in our legacy systems. At ReluGroup, we have come up with a filtration layer that consolidates all the information that are relevant to our existing real demands. It acts as a supernode. It collects contents, information, even piece of notes from humans to consolidate and transform it as a pricing decision for the layer of AI forecasting demand and pricing. This is beyond an AI pricing. It's a technology capability where enables airline to come up with the consolidated information and more relevant information from the market and filter out all the noises and irrelevant signals. Indeed, we have gone through a journey of being observative and reacting to the journey of understanding the market and acting upon. ReluGroup is not only another AI pricing product, it's a pricing decision layer that sits on top of the entire revenue management ecosystem. It identifies revenue opportunity where it sits and where it's hidden. It's a capability that empowers your resource to be more advanced, from being an analyst and reactive, becoming a decision scientist and decision maker for the future. This is us. We collect information and we find the relevant information and we give you control to act upon that. Thank you so much for your attention. My name is Leila. I'm the founder and CEO of ReluGroup. Very excited to be here and can't wait to catch up with you all. Thank you.

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