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Recorded at CAPA Latin America Aviation & LCCs Summit, 10-11 Sep 2018

Plusgrade – Airlines Show Interest In Passengers Bidding For Upgrades With Loyalty Points

Plusgrade VP of Business Development Mike King talks about the bidding model for upgrades and the healthy appetite customers have for that process, and how airlines can possibly benefit from a mix of bidding and fixed price components for upgrades. He also discusses opportunities airlines have for expanding merchandising upgrades.

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