Airline Business Models in North America - Who is succeeding Is the market poised for change?
The low cost carrier (LCC) and ultra low cost carrier (ULCC) models are facing diverging competitive situations in North America. In the US, the models are under pressure with legacy airlines seeming to have success at segmentation, with ULCCs reporting challenging demand conditions. At the same time the ULCC concept is still somewhat fresh in Canada. However, WestJet is also adopting a different approach by folding Swoop into its operations and segmented products.
As market dynamics shift and travel demand patterns change, how are ULCCs and LCCs performing?
Moderator: IATA, Regional VP Americas, Peter Cerda
Panel:
WestJet, Group EVP & CCO, John Weatherill
Breeze, President, Tom Doxey
Viva Aerobus, EVP - Chief Planning & Alliances Officer, Javier Suarez Casado
Flair, President & CEO, Stephen Jones