Loading

AirAsia's parent Capital A has big plans for its MRO business

Analysis

An oft-stated goal of AirAsia's parent company Capital A is to diversify its business beyond its flying operations, and one of its latest efforts in this regard is the development of its MRO business.

Capital A set up Asia Digital Engineering (ADE) as a separate subsidiary, based on the former AirAsia engineering division. This follows AirAsia's established practice of developing business units and then splitting them off, potentially using them to attract new investment.

The fact that AirAsia does not feature in the brand name is an indication that its aspirations lie beyond the maintenance needs of the group's fleet. Its blue branding even veers away from the group's traditional red.

ADE's ambitions are also underlined by its construction of a massive hangar in Kuala Lumpur, which will make it a major player in the region's MRO industry.

Read More

This CAPA Analysis Report is 1,024 words.

You must log in to read the rest of this article.

Got an account? Log In

Create a CAPA Account

Get a taste of our expert analysis and research publications by signing up to CAPA Content Lite for free, or unlock full access with CAPA Membership.

InclusionsContent Lite UserCAPA Member
News
Non-Premium Analysis
Premium Analysis
Data Centre
Selected Research Publications

Want More Analysis Like This?

CAPA Membership provides access to all news and analysis on the site, along with access to many areas of our comprehensive databases and toolsets.
Find Out More