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North Asia’s aviation gradually breaks with tradition but a legacy mindset persists

Airline Leader

To appreciate the change in North Asian aviation, consider the number 25. China Eastern Airlines in Sep-2014 unveiled a new brand - its first in 25 years - that is designed to convey modernity and an internationally minded approach to coincide with significant long-haul growth. Taiwan last certified a new airline about 25 years ago, but by the end of 2014 expects to certify two new ones.

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