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13-May-2021 9:14 AM

Volaris focusing on leisure, VFR traffic to recover demand

Volaris CCO Carolyn Prowse, speaking at CAPA Live May 2021, stated (12-May-2021) leisure and visiting friends and relatives (VFR) traffic are main focuses for the carrier and have rebounded more quickly, adding the segments make up 70% of Volaris' business. Ms Prowse stated: "All of our capacity is domestic or regional, and the domestic network has never really had any travel restrictions", adding the offer of low based fares has helped to stimulate demand and create ancillary revenue. She said: "In 1Q2021, our ancillary revenue per passenger was 36% higher year-on-year and now accounts for 50% of our revenue".

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