Virgin Australia COO Sean Donohue, speaking at the CAPA Australia Pacific Aviation Summit, stated (07-Aug-2013) the Velocity Frequent Flyer programme is experiencing strong growth, with 1700 new members everyday. Mr Donohue attributed the growth to the new initiatives the airline is introducing including its new Frequent Flyer for pets programme.
Virgin Australia COO: Velocity Frequent Flyer has 1700 new members everyday
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The region is characterised by relatively liberal access regimes and by partnerships of varying levels – in New Zealand especially, where Air New Zealand’s international network is dominated by JVs. Virgin Australia has built a ‘virtual alliance’ alongside HNA, Singapore Airlines, Etihad and Delta, with very little of its own metal flying outside Australia. At Qantas Group, international performance has improved markedly following its Emirates partnership, as its operating focus has shifted from Europe toward Asia and North America, with local JVs, and close partnerships with American Airlines and China Eastern continuing to grow and mature.
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