Southwest CEO, Gary Kelly, stated the carrier gained nearly USD1 billion in annual market share in 2009, due in large part to the carrier's "Bags Fly Free" policy (McClatchy-Tribune News Service, 02-May-2010)
Southwest: "We're beating the pants off everybody in terms of our revenue production. We have fewer seats offered every day, and we're carrying more passengers. We're defying gravity," Gary Kelly, CEO. Source: McClatchy-Tribune News Service, 02-May-2010.