Royal Jordanian considers LCC
Royal Jordanian President and CEO Hussein Dabbas stated the carrier is considering plans to launch an LCC (arabianbusiness, 04-Jan-2011). Any future low-cost unit would be branded separately to Royal Jordanian, according to Mr Dabbas, who added that he confident there was enough demand to support two carriers.
Royal Jordanian: “If we want to have a small LCC [low-cost carrier] developed that is something we would probably look into later in the future. But you cannot combine them both … they have to be completely separate. The market can sustain two models: full service model and LCC model,” Hussein Dabbas, President and CEO. Source: arabianbusiness, 04-Jan-2011.