Riyadh Air to implement Ink Innovation delivery management system
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Background ✨
Riyadh Air has been advancing its digital transformation, establishing itself as a digitally native airline through strategic partnerships and innovative solutions. It partnered with FLYR to implement advanced offer and order management systems, aligning with IATA's open ONE standard to unify the customer journey across multiple touchpoints1. Additionally, Riyadh Air collaborated with IBM to integrate AI-driven solutions, enhancing customer interactions and operational efficiencies2. The carrier also adopted Sabre's AI-powered retailing solutions to optimise its offerings3.