Peach to create new demand for ANA: President
ANA President Shinichiro Ito stated he expects competition with LCC subsidiary Peach Aviation to reach a certain level but added that the LCC will also exploit new demand (Nikkan Koku, 27-May-2011). He stated that "studying trends overseas tells us that LCCs create new demands and their target differs from that of ours a little bit". He also stated that ANA's network from Kansai Airport is not so large, so not much competition is expected. "Our biggest source of revenue is Haneda, and there is no room at Haneda for LCCs. Our targetted customers and their targetted customers are different. So we will create good products," he said.