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16-Oct-2026 11:09 AM

JetBlue Airways launches BlueFirst

JetBlue Airways announced (15-Oct-2026) its new domestic first class product, BlueFirst, is now available for booking on select services across over 30 routes. The BlueFirst service will commence on 08-Dec-2026, operating from Boston Logan International Airport to Fort Lauderdale-Hollywood International Airport. The LCC stated BlueFirst will expand to select services between Fort Lauderdale and New York LaGuardia, with additional routes to follow "in the weeks and months ahead". [more - original PR]

Background ✨

JetBlue previously outlined BlueFirst as a new domestic first class experience, featuring two-by-two seating, 13.3in seatback screens with Bluetooth, and in-seat USB-A/USB-C/110VAC power, with A220/A320 aircraft to be retrofitted with 12 seats and A321s with 16 seats.1 JetBlue also planned a simplified structure of four onboard experiences (Main, EvenMore, BlueFirst and Mint), each with up to three fare options.2

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