Royal Jordanian and Boeing (20-Jul-2010) signed an order for three B787-8s. The order is valued at approximately USD500 million at list prices. This order was previously attributed to an unidentified customer on Boeing's Orders and Deliveries website. With direct purchases and leases combined, Royal Jordanian has committed to 11 787-8s. The Middle Eastern carrier placed its first orders for four 787s in 2007 and has arranged to lease two aircraft each from CIT Aerospace and International Lease Finance Co. [more]
Farnborough: Royal Jordanian signs order for three additional B787
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The road ahead was perceived to be one that was both a very different, and far easier, one than the one Iran had already travelled. Aviation in particular was a sector that was expected to shine and lead the way for a new era for the country.
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Despite the tough conditions in Latin America that persisted throughout much of 2016 LATAM continued building its network utility for the long term, launching several new flights from its hub in Lima and new long haul service to Johannesburg. The company’s international expansion continues into 2017 with new long haul flights to Melbourne, as well as additional intra Latin America service.
One big strategy shift LATAM is beginning to undertake in 2017 is the launch of a new pricing structure to compete more effectively with low cost airlines operating in the region. Key to successfully executing that strategy is keeping its cost in line, in order to adapt its pricing models to new competitive realities within the Latin American market.