CWT and Amadeus expand collaboration on technology innovation and NDC
CWT is an early adopter and active member of the Amadeus NDC [X] program. CWT is using Amadeus' new NDC-enabled Travel API to test processing NDC content through their internal systems. CWT will deploy the NDC-enabled Amadeus Selling Platform Connect desktop solution to consume NDC content alongside existing travel options. The deployment of NDC ready solutions will enhance the travel experience and contribute to CWT's "B2B4E" (business to business for employees) strategic approach.
In addition, to continue fueling its global growth, CWT has increased deployment of the Amadeus cytric Travel solution to more markets, enabling CWT to provide customization options that ensure all bookings are within corporate and local travel policy, while also facilitating coordinated approvals.
Ilia Kostov, Senior Vice President Global TMCs and Americas Business Travel Agencies, Amadeus said, "We share CWT's passion for creating a positive travel experience, and we believe technology is the key enabler. That is why we continue to invest more in R&D than any other travel technology provider which reinforces our commitment to providing unmatched technology supported by the richest content to serve the needs of business travelers today and tomorrow."
The cytric solution addresses CWT's goal to enrich the business travel experience with extensive travel options offered via the Amadeus Travel Platform, including air, hotel and rail content.
"Our customers trust us to ensure that their travelers have the best possible experience, and technology plays a critical role in delivering on that promise," said Vince Chirico, SVP Global Network & Technology Partners, CWT. "Through our partnership with Amadeus, including jointly working on new solutions and content such as NDC, we are able to deploy the technology required to reduce the stress of business travel."
Additionally, the new cytric user interface, which CWT is currently testing, will ensure a seamless experience for travelers while on the road. The interface is responsive to any device and at the same time preserves cytric's unmatched local markets relevance with unique, market specific capabilities and content.
CWT will also benefit from cytric's advanced integration capabilities that allow it to connect its RoomIt hotel platform, to enhance and simplify the overall travel shopping experience.