Ahead of Music Festival Crowds, CLEAR Launches Expedited Lanes at Palm Springs International
PSP is Secure Identity Company's Seventh Airport in California, 42nd airport in U.S.
With music festival crowds poised to descend upon the Coachella Valley, CLEAR (NYSE: YOU) today announced the launch of its expedited lanes at Palm Springs International Airport (PSP). As travel is surging back, CLEAR's expedited lanes and identity verification technology will create a stress-free and easy travel experience for members at PSP.
"Following multiple months of record-setting passenger volume, Palm Springs is thrilled to welcome CLEAR to our airport – particularly as we prepare for an influx of visitors from across the country," said Palm Springs Mayor Lisa Middleton. "CLEAR's expedited security lanes will make traveling through PSP easier and less stressful so travelers can spend more time doing what they love, and we're excited to grow together in the months and years ahead."
Members use CLEAR's network of dedicated lanes to verify their identity with their eyes, replacing the need to take out their wallet and driver's license. After verification, a CLEAR Ambassador escorts members through the dedicated lane and directly to TSA physical security.
"With travel surging back and the tourism industry continuing to rebound, CLEAR is proud to provide our trusted and secure identity technology to help visitors and locals in the Coachella Valley get back to what they love doing in a seamless, predictable way," said CLEAR CEO Caryn Seidman-Becker. "The staff at PSP and the City of Palm Springs share CLEAR's commitment to innovation and service, and we're proud to partner with them to make travel more convenient and more predictable."
CLEAR already serves 9 of PSP's top 10 domestic destinations, meaning travelers can enjoy its fast, predictable experience on both ends of their journey. CLEAR's launch will create approximately 17 new jobs at PSP and an overall economic impact of upwards of $1.7 million for the Coachella Valley.
"We're proud to have been named Best Small U.S. Airport, and the addition of CLEAR makes it even more convenient for visitors and locals to travel through PSP, " said Harry Barrett, PSP Interim Executive Director of Aviation. "We know our passengers will love the easy, frictionless experience of traveling with CLEAR, and we're glad to welcome them as partners."
CLEAR Plus – an opt-in membership that provides access to CLEAR's expedited security lanes – costs just $15 a month billed annually, with discounts available for Delta Air Lines, United Airlines and American Express members. Newly enrolling active military, veterans, and government officials are also eligible for discounted memberships, and additional family members can be added to an existing CLEAR Plus account for just $60 per adult per year.