What’s Driving Demand For Outbound Travel And Tourism?

Exports generated by international tourism reached USD 1.7 trillion in 2018, a 4% increase in real terms over the previous year, a new report from the World Tourism Organization shows. For the seventh year in a row, tourism exports grew faster than merchandise exports (+3%), reflecting solid demand for international travel in a generally robust economic environment.

The same report shows outbound tourism spending from Australia increased 10% year-on-year in 2018, making it one of the fastest growing of the world’s top 10 source markets.

  • What key markets are performing well?
  • What markets are ripe for growth?
  • How are fares out of Australia performing
  • Will a lower Australian Dollar force local travellers to holiday domestically rather than internationally?

Moderator: Tourism Futures International, Managing Director, Bob Cain 

  • Australia India Travel & Tourism Council, Chairman, Sandip Hor
  • China Southern Airlines, Director of Sales and Marketing AUS & NZ, Kevin Xu 
  • Tourism New Zealand, General Manager Australia, Andrew Waddel

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