Recorded at CAPA Live June from Seattle

Exploring the granularity of corporate travel recovery

Much has been speculated about the timing and scale of corporate travel demand recovery and estimates offered by many people, including Bill Gates with a forecast of a permanent 50% reduction in demand. However, McKinsey have undertaken a thorough study in multiple geographies on a segment by segment basis and our session explores the results and implications for the travel ecosystem. Airlines, TMCs, Hotels all need insight and understanding of the recovery in demand and how to be in the right place at the right time to gain as much benefit as possible. Our session is structured to present key findings and have a Q&A style interview with the opportunity for participants to ask questions of the author.

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