CAPA Exclusive: Virgin Australia Group leadership on recovery and strategy
Join executives from Virgin Australia in this exclusive panel discussion. Hear the latest on recovery, market analysis and future strategy for the carrier.
Virgin Australia is Australia’s second-largest airline and one of the few carriers that has managed to successfully diversify across the airline value chain. Since launching in 2000 as Virgin Blue - then wholly owned by the Virgin Group - Virgin Australia has moved away from its LCC origins to become a network carrier with integrated regional and international operations.
Now under the control of Bain Capital following its exit from voluntary administration in 2021, the carrier has resumed operations on its domestic network as well as short haul international operations. It has reimagined around a 30% market share of the profitable Australian domestic market, with ambitions to return to its previous share of around 33%.
Moderator: ASM Australasia, Director, Jayne Davey & ASM Australasia, Director, Hans Mitterlechner
Panel:
- Virgin Australia Group, CEO, Jayne Hrdlicka
- Virgin Australia Group, CFO, David Marr
- Virgin Australia Group, Chief Strategy & Transformation Officer, Alistair Hartley