“Why don’t women run airlines?” New report in launch edition of Airline Leader magazine

(Sydney, 27 October 2010) A study on women in the executive ranks of the world's airlines encourages senior managements to seriously assess their corporate cultures and attitudes towards women in high-level positions. As competition and service standards converge and the industry's core offering becomes commoditised, areas such as communication skills and social intelligence - where females have an edge according to many studies - will become increasingly vital.