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Ennismore’s new dis-loyalty programme offers bigger savings for going somewhere new

Corporate Travel Community

Global lifestyle hospitality company Ennismore has launched Dis-loyalty, a new programme that takes a different approach to loyalty by actively encouraging members to explore new destinations and rewarding them for being disloyal.

Described as 'game-changing', Dis-loyalty offers members bigger discounts for going somewhere new among a portfolio of lifestyle properties more than 75 hotels and 150 restaurants and bars from across Ennismore's collective of 10 brands, including 25hours Hotels, Mama Shelter, The Hoxton, Mondrian and SLS.

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