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Asia's first time flyers the big winners as Paris Air Show PR juggernaut winds down

Analysis

The major beneficiaries of this week's frenetic (public relations) activity just outside Paris live half a world away. They are Asia's emerging travellers - the millions that have never stepped inside an aircraft, but for whom air travel is becoming attainable. That opportunity took a major step forward as Asian carriers - many of whom the world had never heard of a decade or even five years ago - stepped up in front of the world's media to order narrowbodies for the mass markets they see blossoming at home.

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