Air China Selects Sabre for Marketing Information and Data Processing

Southlake, Texas (SABRE) - Sabre Airline Solutions, the leading provider of software and services to the airline industry from planning to execution, announced today that Air China, the largest commercial airline in China, signed an agreement for the company to provide marketing and analytical technology to analyze booking information to support the carrier's marketing, sales, strategic network and planning decisions. This agreement is the first contract in China for market information data tapes (MIDT) tools, which analyze global distribution system (GDS) bookings.