Loading

Bombardier Continues to Spearhead Business Jet Resurgence Across Asia-Pacific

Analysis

- First manufacturer with over 100 jets registered in region  - Skyjet International charter fleet expands by 30 per cent in 12 months  - Leading business jet manufacturer with Asian engineering, manufacturing

Citing robust growth in both traditional sales and in business jet charter, Bombardier Aerospace today presented a bright outlook for its ongoing business jet activities in the Asia-Pacific region.

"The substantial investment made by Bombardier in the past decade is helping to shape corporate aviation throughout Asia," observed David Dixon, regional vice-president of sales, Asia-Pacific, Bombardier Business Aircraft. "From offering aircraft designed specifically to facilitate access to and from Asia such as the Global Express business jet, and successfully establishing the region's premier charter network with Skyjet International, to working with Asian aerospace giants like MHI in Japan and AIDC in Taiwan to engineer and build new jets, Bombardier is spearheading business aviation in Asia."

Bombardier Aerospace, with a 31 per cent share of the business aircraft market, is the acknowledged industry leader in Asia-Pacific. At the same time, the number of Skyjet International business jets based in Asia-Pacific has surged by 30 per cent over the past
12 months, while the number of hours flown with Skyjet International partners in Asia-Pacific was 24 per cent above the most optimistic forecast for 2005.

According to JetNet and other industry sources, there are over 100 Bombardier business jets based in Asia-Pacific, a milestone unmatched by the competition. "We enjoyed a record year in 2005 with a total of 186 aircraft delivered worldwide to leading corporations, entrepreneurs and high net worth individuals who recognize that our Learjet, Challenger and Global aircraft families represent the peak in their class," observed Mr. Dixon.

Skyjet International, launched in February 2002, is the world's first truly global business jet charter service. "We are at the leading edge of an unprecedented economic expansion in Asia-Pacific. The increasing demand for reliable service aboard modern aircraft, coupled with our strong roots in the region and our unique value proposition, are directly driving the growth in customer base and revenue for Skyjet International in Asia-Pacific," stated Judith Moreton, managing director, Bombardier Skyjet International.

Supporting that growth is the increasing acceptance of business aviation in Asia-Pacific. An improving infrastructure, with additional airstrips and landing fields, better maintenance and greater access to airports, have increased customers' options. At the same time, growing political acceptance between countries has reduced travel barriers significantly.

As the largest permanent presence in the region with a regional sales headquarters and Skyjet International operations in Hong Kong, Bombardier is widely recognized for its expertise on the issues affecting business aviation in Asia-Pacific.

"We know Asia-Pacific, and we know the issues facing the growth of business aviation in the region," noted Ms. Moreton. "Our experts have established relationships with industry representatives, regulatory authorities and leading charter operators in Asia-Pacific, and have played a leading role in opening doors and fostering acceptance."

Skyjet International, with its flexible Ad Hoc charter, Fixed Price charter and Block Hours programs, is particularly well positioned to meet customer demand for more choices and flexible services. The popular Skyjet International Jet Card, launched in 2005, has resulted in a 40 per cent increase in customers worldwide, and a 42 per cent revenue increase in the same period.

Bombardier is a CAPA Member. For more information on the Centre for Asia Pacific Aviation's membership service, please click the icon below.

capagold.gifcapaplatinum.gif

Want More Analysis Like This?

CAPA Membership provides access to all news and analysis on the site, along with access to many areas of our comprehensive databases and toolsets.
Find Out More