Tourism Australia MD Andrew McEvoy, speaking at the CAPA Australia Pacific Aviation Summit, stated (07-Aug-2013) LCCs are continuing to expand to/from the Australian market, particularly the low-cost long-haul operations, including AirAsiaX and Jetstar Group.
Tourism Australia sees strong growth from low cost long-haul operators
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CAPA Australia Pacific Aviation Summit highlights opportunities in Australia’s international market
A common theme in the CAPA Australia Pacific Aviation Summit 2016 in Brisbane on 4 and 5-Aug-2016 was opportunities in Australia’s international market. Australia is experiencing rapid inbound and outbound growth, opening up opportunities for airports, local airlines and foreign airlines.
Australia-China in particular is a market in the spotlight following 22% growth in inbound visitors from China in 2015. However, there are also opportunities to develop new routes to other Asian countries and the more mature markets in Europe and North America, driven partially by new aircraft technology.
The Summit attracted over 40 airlines and 40 airports. Jetstar Group CEO Jayne Hrdlicka and Qantas Group CEO Alan Joyce opened both days of the summit with stimulating keynote addresses to over 400 delegates.
Cebu Pacific Air reconsiders Melbourne under Tigerair Australia partnership as Sydney route improves
Cebu Pacific Air is again looking at expanding in the Australia market by launching flights to Melbourne. Efforts in recent months to improve Cebu Pacific’s performance in Sydney, which was launched in 2014, are bearing fruit and the airline is confident with Melbourne it can stimulate further demand in the Philippines-Australia market.
The LCC initially added Melbourne to its network plan in 2015 after the Philippines and Australia forged an extended air services agreement. But Cebu Pacific subsequently decided to shelve plans to launch Melbourne, and has instead been using additional A330 capacity to expand in its domestic and regional international market.
Melbourne is now back on the agenda and is the next priority – leapfrogging Honolulu – for Cebu Pacific’s long haul operation. A new partnership with Melbourne-based Tigerair Australia is a key driver in making Manila-Melbourne a viable route, along with the anticipated rapid growth in Australian visitor numbers to the Philippines.