Thai Airways and Nok Air join force to boost domestic and regional air traffic

Thai Airways and Nok Air announced (17-Dec-2009) plans to increase cooperation on secondary domestic and regional routes, as part of Thai's "Two-Brand Strategy", which aims to increase the competitiveness of both airlines. Nok Air plans to take over operations of some of Thai's domestic routes, including Phitsanulok, Ubol Ratchathani and Mae Hong Son from 01-Mar-2010. As a result, Thai will "be able to better utilise its aircraft by offering more flight option to high-demand destinations, while still emphasising its premium service standards to passengers based on its strategic plan". [more]