AirAsia X CEO Asran Osman-Rani, speaking at the CAPA Australia Pacific Aviation Summit, stated (07-Aug-2013) the carrier is targeting destinations beyond the major cities in China to capitalise on strong growth in major Chinese cities that lack direct international connections. Mr Osman-Rani said the carrier is taking a local, city-specific approach to its marketing and business in China.
AirAsia X targeting secondary Chinese cities and pursuing localised approach
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AirAsia X may relaunch London in 2017, potentially with ex-SriLankan A350s
Malaysia’s AirAsia X is considering the lease of A350s or 777-300ERs in 2017 to accelerate its return to Europe. A new widebody type will add cost and complexity but is necessary if the medium/long haul low cost airline is to meet its objective of relaunching London as soon as possible.
AirAsia X had been planning to wait until it receives A330-900neos before relaunching London and commencing other European routes. However the airline prefers not to wait until 2H2018, when its A330-900neo deliveries are slated to begin, and using another aircraft type in the interim mitigates the impact of a potential delay with the A330neo variant required for Kuala Lumpur-London.
AirAsia X could also use a new aircraft type – most likely A350-900s – to support new routes to the US. It plans to launch services from Japan to Hawaii in Jun-2017 using A330ceos, but also has longer-term plans for longer routes from Japan to Las Vegas, Los Angeles and San Francisco – and potentially ultra-long haul routes from Malaysia to the US.
Malaysia Airlines update Part 2: China drives resumption of capacity and network growth
Malaysia Airlines will resume expansion in 2017 with several new routes and capacity increases on existing routes. Most of the expansion is directed at China, with eight new destinations, the resumption of a second daily flight to Shanghai, and upgauging one of its Hong Kong flights.
The airline is evaluating further expansion in China and elsewhere in North Asia in 2H2017 if it succeeds at securing additional A330s. Malaysia Airlines continues to seek leases on up to four A330s, which would result in a fleet of 19 aircraft.
Overall seat capacity will be up by 5% to 6% in 2017. Passenger numbers could potentially increase by more than 10% as Malaysia Airlines aims to significantly improve its load factor on the back of new lower fares.