Premium demand stays strong
In its industry profit upgrade report this week, IATA confirmed
that the rapid growth of premium traffic in some markets, which has boosted
the profitability of network carriers, “should continue”. “Fast
growth” in business travel between Europe and Asia has been driven by
strong economic growth and trade flows, as well as liberalisation, while the
‘open skies’ accord between the US and EU and increased access to
the US-China market should also boost growth on North Atlantic and Pacific premium
travel markets, according to the industry body.
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