Loading

Nuance-Watson to operate Changi perfumes and cosmetics concession until 2011

Analysis

Nuance-Watson (Singapore) has been awarded the concession to

operate the Perfume & Cosmetics stores at Singapore Changi Airport for another

three-year period commencing as of 09-Jan-08. The contract comprises 4,424 sqm

of shop floor spread across four terminals.

Nuance-Watson started operating at Singapore Changi Airport in Sep-01 and currently operates 18 Perfumes and Cosmetics stores at the airport.

The new concession will include all existing terminals - Terminal 1, 2, and the Budget Terminal - as well as the soon-to-be-opened Terminal 3. The total shop floor under the new concession will comprise 4,424 sqm and 22 shops, an increase of 1,459 sqm and four shops versus the current concession.

The shops will be branded "Perfumes & Cosmetics" and will feature Nuance-Watson's existing shop design with refurbishments driven by passenger segmentation and the evolution of categories and merchandise. They will also include two new shop-in-shop concepts.

Ken Tse, Executive General Manager Nuance-Watson (Singapore) stated: "Having been chosen as the Perfumes & Cosmetics retailer at Singapore Changi Airport for a second concession period confirms that our efforts in providing a truly outstanding shopping experience and at the same time delivering a sound financial performance have paid off. We look forward to shaping the face of the airport's shopping offer for the next three years and will continue our efforts to constantly improve our already high standards to the benefit of customers at Changi airport."

Roberto Graziani, President & CEO, The Nuance Group, added: "Singapore is one of the key airports in the increasingly important Asia Pacific region and one of the biggest single operations within our worldwide portfolio. By retaining this important contract we further strengthen our position in this region and confirm our position as leading airport operator on a global basis. We operate both at Hong Kong and Singapore airports through our Nuance-Watson joint ventures. This presence enables us to constantly update our in-depth information on changing trends in customer behaviour in this part of the world."

Want More Analysis Like This?

CAPA Membership provides access to all news and analysis on the site, along with access to many areas of our comprehensive databases and toolsets.
Find Out More