Hawaiian’s revenues come under pressure from every region across its network

Warnings by Hawaiian Airlines over softening demand on its mainland US flights came to fruition in its 3Q2012 results as a solid top-line performance was muted by significant year-over-year decreases in unit revenue and yields. Pressure in some of the carrier's new Asian markets also contributed to the declines, which will continue into 4Q2012 as year-over-year capacity growth, particularly in the San Francisco bay area and southern California, remains high.

Hawaiian recorded net income excluding unrealised gains from its fuel hedging programme of USD41 million during 3Q2012, a 35% increase from the previous year. Operating revenue grew 21% to USD549 million, while operating profit jumped 23% to USD75 million.

But those numbers were overshadowed by a 3.6% decline in yields and a 5.7% fall in passenger unit revenues year-over-year during 3Q2012. The company's unit revenue decrease during the quarter was higher than the 1% to 4% decrease Hawaiian predicted in guidance released on 04-Sep-2012.