Volaris reportedly revealed its IPO plans and intends to raise USD375 million through the issuance of 28.8 million American depository shares (ADS) in a dual listing with 75% of shares to be listed on the New York Stock Exchange and 25% to be listed on the Mexican Stock Exchange. According to a Renaissance Capital report, the price range will reportedly by USD12-14 per share, which would value the carrier at USD1.3 billion at the midpoint. As previously reported by CAPA, the IPO will reportedly be underwritten by Morgan Stanley, Deutsche Bank Securities and UBS while the carrier plans to invest the proceeds in pre-delivery payments for aircraft and to reduce debt.
Volaris reveals IPO terms with intent to raise USD375m through issue of 28.8m ADSs: report
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Mexican ULCC Volaris makes a pivot in its transborder strategy – into more contested markets
The US has been a key market for the Mexican low cost airline Volaris since the company launched transborder service in 2009, reflected in the more than 23 US markets the airline presently serves. For many years Volaris’ transborder push originated in other bases outside Mexico City, given slots constraints at Juarez International airport and previous caps on the number of airlines serving transborder routes from Mexico City.
But in 2017 Volaris is entering more contested markets, taking advantage of a new US-Mexico bilateral that lifts restrictions on the number of airlines operating on some routes between the two countries. It is upping competition with its Mexican rivals Aeromexico and Interjet on services from Mexico City, as well as with the large US global network airlines.
It is not clear if the routes will absorb the additional capacity added by Volaris, but the airline will be the only ULCC operating on those routes, betting it can stimulate traffic with its ultra-low cost model in the already crowded markets.
LCCs in Latin America: Peru’s rise as an economic star could draw attention from potential operators
As Latin America attempts to climb out of a two year long recession, Peru has emerged as a bright spot in the region – based on air passenger growth and the country’s economic performance. For the seven months ending Jul-2016 Peru recorded 9% passenger growth to 11.2 million, driven by growth of 10.2% in the country’s domestic market.
Peru’s air passenger growth continues to remain promising, as the country’s largest airline – LATAM Airlines Peru – calculates that the country’s trips per capita are slightly below the still-emerging markets of Mexico, Colombia and Brazil, whose passenger growth potential should remain robust once the country’s economy begins to fully recover.
Periodically speculation arises over the potential opportunity for a low cost airline to break into Peru’s market. The country’s growth prospects certainly warrant examination of stimulative opportunities in Peru, but so far the country lacks a true low cost airline.