AirTran announced some employees have left the carrier as the company prepares to be acquired by Southwest Airlines (The Atlanta-Constitution, 31-Mar-2011). AirTran chief executive Bob Fornaro stated he expects Southwest to try to maintain as much of AirTran’s workforce as possible. “Certain jobs are going to gravitate towards Dallas because that is the headquarters. I think Southwest is going to make a very good effort to accommodate most of our people,” stated Mr Fornaro. About 6000 of AirTran’s 8000 employees are based in the Atlanta metro area.
Some AirTran employees leave as company prepares for Southwest takeover
You may also be interested in the following articles...
Frontier Airlines and its network challenges: starting and leaving routes as US ULCC dynamics shift
US ULCC Frontier continues to make numerous changes to its network. In early 2016 it unveiled a network blitz, tabling 42 new routes that start in Apr-2016 and continue through Jun-2016, including a return to the smaller market of Colorado Springs. It also joined Allegiant Air in injecting some ULCC competition into Pittsburgh, and it continued expansion from Orlando International airport.
At the same time Frontier has opted to reduce its footprint in Atlanta after joining fellow ULCC Spirit Airlines in making a push from the airport in 2015. Atlanta is a market dominated by two of the large US network airlines – Delta and Southwest. It is not clear whether that has bearing on Frontier’s evaluation of its strategy in Atlanta but Orlando is largely an O&D market, which could be better suited for Frontier’s ULCC operations.
The only conclusion that can be drawn from many of Frontier’s network moves is that no distinctive pattern emerges. There are major competitors in every market that it is leaving, but that is also the case for the remaining routes the airline is serving from Atlanta. Despite the shifts by Frontier, a small ULCC presence remains in one of the world’s busiest airports.
Bombardier C Series: record orders in 2016 as both variants finally enter service
The first commercial flight of the Bombardier CS300 on 14-Dec-2016, operated by airBaltic from Riga to Amsterdam, will be a major milestone for the Canadian manufacturer's new C Series aircraft programme. Three CS100 aircraft are already in service with SWISS, so the airBaltic flight will mean that both variants of the C Series are finally in commercial operation.
The programme is Bombardier's first wholly new aircraft development, aimed at the 100 to 150-seat market segment and offering advantages of fuel efficiency, cabin space, noise and emissions. Bombardier once targeted 2013 for entry into service, but has been dogged by problems and delays. In 2015, Bombardier seemed to have overstretched itself. The C Series received no new orders during the year and Bombardier was forced to seek investment from the Province of Québec to rescue the programme.
In 2016 the company has recovered to win a net 117 new orders, its highest annual total, bringing the programme total to 360. However, competition is cut-throat, with Airbus, Boeing and Embraer all having new developments of existing products in the same space as the C Series. Bombardier's breakthrough orders from Air Canada and Delta in 2016 required heavy price discounts.