Qingdao Airlines launched (26-Apr-2014) inaugural operations on 26-Apr-2014, transporting 150 passengers on daily Qingdao-Chengdu service operate with A320 aircraft, according to the carrier’s Webo page – see Route Changes Table for more information. The carrier will expand its fleet to five aircraft within the year and further expand to 50 aircraft by 2020 and 100 aircraft by 2025. Qingdao Airlines president Song Zuowen said the carrier will build itself into a “boutique airline” in terms of planning, branding, personnel training, management standards and product design. He said: “Boutique airlines does not mean we offer services to premium passengers only, but it means a higher quality we are pursuing.” The carrier will launch services to Chengdu, Shenzhen, Changsha, Shenyang initially and eventually apply for rights to operate to Beijing, Shanghai and Guangzhou, as well as establishing overnight bases at Beijing, Shanghai, Shenzhen, Chengdu and Xiamen.
Qingdao Airlines launches inaugural operations, establishing itself as a 'boutique airline'
You may also be interested in the following articles...
China's 19 new passenger airlines will be mostly full service and along the east coast
One year ago in Nov-2013 China announced the start of a new framework to cultivate new airlines and specifically LCCs. The objectives were to re-stimulate market growth by introducing new types of airlines into the heavy state-owned, and until-now inefficient, airline secotor. A further objective was to bring the humming aviation scene on China's east to western areas that are centres of economic policy drives.
As part of this, a de facto moratorium on new airlines was formally lifted. This has led to a rush of start-up activity. The number of new passenger airlines that have recently launched, plan to or are in formation has reached 19, according to CAPA's compilation based on public statements. But only two airlines – 9 Air/Jiu Yuan and an unnamed carrier in Zhengzhou – are so far planning to operate as LCCs. This reflects hesitation to innovate but also a policy framework that is not yet entirely conducive to LCCs.
There is a better turnout of airlines forming in China's west as well as previously ignored northeast corridor. But there is still a heavy eastern bent to the start-ups, with some planning to launch passenger service in first tier cities like Guangzhou, Hangzhou, Shanghai and Shenzhen.
Scoot begins new chapter as Singapore Airlines long-haul LCC subsidiary takes first 787
Singapore Airlines long-haul low-cost subsidiary Scoot has begun the long anticipated transition from 777s to more efficient 787s. Scoot took delivery of its first of 20 787s on 31-Jan-2015 and plans to place the aircraft into service on 5-Feb-2014.
Scoot is planning a rapid fleet transition which will see all six of its 777-200s phased out by the end of 3Q2015. The airline also plans to launch several new routes as its fleet expands to 10 aircraft, a mix of 375-seat 787-9s and 330-seat 787-8s, by Apr-2016.
The 787 is important, but not the only, component of a long-term business plan that Scoot needs to implement to reach profitability. Partnerships are also crucial for unlocking growth as currently less than 5% of Scoot passengers connect to other airlines.